Ericsson is revamping its Enterprise Wireless Solutions partner program.

Starting from July 1, the restructuring will replace Ericsson's previously tiered structure, introducing a simplified framework to support a broadened ecosystem, reflecting recent trends in supporting the customer lifecycle across a wider channel. For Ericsson, this means Managed Service Providers (MSPs), carriers, and technology alliance partners.

Previously known as Cradlepoint, Ericsson’s Enterprise Wireless Solutions group promises to increase the potential discount a partner can earn on deal registration as part of the revamped Solutions Partner Programme. This, Ericsson hopes, adds protection when compared to partners without deal registration.

Also revised is the Mountaineer training program, now open to all partners, in a bid to accelerate technical users and encourage creative applications of Ericsson Enterprise Wireless Solutions.

A newly launched Partner View tool, meanwhile, promises a single, unified view of the partner’s data and their program performance, including revenue, training, and certifications, as well as opportunity and pipeline data.

“There are two key things that we’re trying to achieve with the new Solutions Partner Programme,” said Matt Cook, head of sales, go-to-market, and support for Enterprise Wireless Solutions at Ericsson. “The first is about enabling our partners to better benefit financially from working with Ericsson and building a business around our Enterprise Wireless Solutions.

"The second is about working closer with our partners, to realize the opportunity we have to bring superior customer services and solutions to our end-users.”