Senet is expanding its low-power wide area (LoRa) network using the LoRaWAN protocol to 10 additional metro markets including Los Angeles, New York City, Washington, D.C., Chicago, Philadelphia, Dallas, Seattle, San Diego, Atlanta, and Denver. The company says its Internet of Things (IoT) network now is available in 225 cities and 23 states, and it covers 50 million people.

Senet’s LoRaWAN network is interoperable with gateway equipment from several manufacturers, and its IoT network is being used by customers in a number of different verticals including oil and gas, metering, asset management, agriculture, and smart cities.

Senet competes with other IoT networks including Ingenu and Sigfox. Plus cable company Comcast announced earlier this month that it is working with Semtech to test a LoRa network using the LoRaWAN protocol in Philadelphia and San Francisco. If successful, Comcast plans to deploy LoRa in an additional 28 markets within the next 18 to 30 months.

LoRa technology is primarily for long-range, low-power, low data-rate applications. The range of the technology is around 15 kilometers in a suburban environment and around 2 kilometers in urban areas.

LoRaWAN has gained traction with companies like Cisco, which has a LoRaWAN offering that is being used by the Hamburg Port Authority (HPA) in Germany.

Senet is privately held, and in June 2015 the company completed its $18 million Series A round. Investors included Fisk Ventures, Milestone Venture Partners, City Light Capital, and Harbor Light Capital Partners.

The company was known as EnerTrac until a few years ago. As EnerTrac it was primarily working with oil and gas companies to automate residential heating fuel delivery.