Gigamon has made some organizational changes to its sales and marketing team as the traffic visibility company attempts to rebound from a weak fourth quarter earnings, analyst Catherine Trebnick of Dougherty & Co. wrote in a research note today.
Most notably, the company’s chief marketing officer (CMO), Fred Studer, will be departing Gigamon “to pursue a new executive leadership position at FinancialForce.com,” Gigamon spokesperson Judy Kaneko confirmed to SDxCentral. Studer had been with Gigamon since May 2016, and Gigamon CEO Paul Hooper will assume the CMO role temporarily, Kaneko says.
Gigamon's fourth quarter revenues were weakened by deferred product bookings from large customers in its North America West region, company officials said in January. Gigamon’s fourth quarter was also a comparatively slower period for the company after some big customer wins earlier in 2016.
Trebnick also writes that the company is changing its leadership in sales for some of its largest accounts, including at least one of the customers that delayed the purchases in its fourth quarter.
“This falls in line with previous management commentary that they are working on their sales and marketing alignment to better serve their core long-term customers,” Trebnick writes.
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