The deal, announced today, isn’t the startup’s first, but Box’s name brand might provide some street cred. That’s important for any startup, but maybe more so for Teridion, whose distributed architecture has a bit of a mad-scientist feel to it.
That’s not to say it doesn’t work; it’s just odd. The company improves the performance of web-based applications by spontaneously adding virtual routers where needed.
Think about Waze, the app that crowdsources traffic information to tell you which freeways are congested. Teridion uses Waze-like information to figure out where additional routers are needed.
The catch is that these virtual routers — Teridion Cloud Routers (TCRs), as the company calls them — have to be added somewhere. That means setting up partnerships with cloud providers and data center owners worldwide.
Other partners might be less familiar to North American audiences — Selectel in Russia being one example.
Based in San Francisco, Teridion raised a $15 milion B round in September.