As the third installment of a new webinar series, SDNCentral co-founder Roy Chua introduces us to the new SDx buyer and gives insight on how to better reach the new industry players.
SDNCentral Webinar Synopsis:
As the third installment in a new series of special webinars focusing on software-defined everything (SDx), this presentation focuses on how to pinpoint and connect with the new buyers of SDx infrastructure. Software-defined networking (SDN) and network functions virtualization (NFV) have been more widely adopted as of late, and with the technologies’ heightened exposure, new buyers are not far behind. This SDNCentral webinar makes sure you have the know how and insight to reach these new players.
SDx — a term coined to encompass all things virtualization — is made up of equal parts telco, cloud service provider, F2000, SDN, and NFV. In this webinar, our own Roy Chua teaches you more about SDx, as well as the growing prominence of a new technical buyer. This transition can create exciting changes for you and your business, so this SDNCentral webinar aims to help navigate the waters and help you understand the limits of “old media” and dive into the “new IP” approaches of today.
Just like the SDN and NFV technologies, your customers are evolving. These buyers — both economic and technical — mark the beginning of a new generation, one that is younger and less concerned with the strategies of old media. This means they don’t get their information from static news articles or analyst PDFs anymore, but instead are educating themselves using real-time, on-demand media platforms.
This SDNCentral webinar looks at these new buyers, and shares the hints and tricks to getting their attention. Here are some other resources you might find helpful: