SoftBank Telecom, the core company of the Fixed-line Telecommunications segment, is engaged in fixed-line telecom and ICT business solutions. In this dramatically changing business environment it is particularly important to maintain synergy with mobile communications services and propose compelling business solutions and new work styles.
As a fixed-line telecom business expert, SoftBank Telecom differentiates itself through price competitiveness, network reliability and ICT solutions, building on its trusted reputation and strong track record in the fixed-line telecom market. SoftBank Telecom provides tailor-made, total ICT solutions with a focus on five core business drivers: direct connection voice service (OTOKU Line), data transmission service, mobile service, cloud service, and PHS. And by combining these tools, SoftBank Telecom is transforming the way customers undertake business through ICT.
White Cloud and a string of innovative services
In February 2010, SoftBank Telecom introduced cloud computing services, collectively known as White Cloud, for corporate customers, strengthening its lineup by introducing new services such as White Cloud Desktop Service, a secure cloud-based desktop environment. By working closely with companies such as Google and major cloud computing technology firm VMware, Inc., SoftBank Telecom will enhance its offerings with a range of highly functional new services.
Focusing on work style innovation, SoftBank Telecom is striving to offer corporate customers greater convenience by providing these cloud computing services in a comprehensive package with telecommunications network and mobile devices.